{"id":3376,"date":"2022-03-22T13:06:54","date_gmt":"2022-03-22T20:06:54","guid":{"rendered":"https:\/\/stgpartners.com\/?p=3376"},"modified":"2022-10-22T16:46:54","modified_gmt":"2022-10-22T23:46:54","slug":"trace-one-and-selerant-join-forces-to-shape-the-future-of-consumer-packaged-goods","status":"publish","type":"post","link":"https:\/\/stg.com\/news\/trace-one-and-selerant-join-forces-to-shape-the-future-of-consumer-packaged-goods\/","title":{"rendered":"Trace One and Selerant join forces to shape the future of Consumer-Packaged Goods"},"content":{"rendered":"<p>Today Trace One, the largest collaborative retail business platform for consumer-packaged goods (CPG), announced its merger with Selerant, a leading global provider of process-based product lifecycle management (PLM) software and consulting services for manufacturers.<\/p>\n<p>Founded in 2001, Trace One offers a suite of integrated cloud solutions for the creation and management of CPG products. Trace One serves a global customer base, with a powerful retail and manufacturer community of over 5,000 organizations of all sizes, that sits at the heart of the industry ecosystem. Since April 2021, Trace One has been backed by Symphony Technology Group (\u201cSTG\u201d), a leading Menlo Park, California based software and data analytics-focused private equity firm with approximately $6 billion assets under management.<\/p>\n<p>\u201cThis first strategic transaction marks a significant milestone for the company in our journey towards international expansion and growth. It strengthens Trace One\u2019s position in CPG product development enabling our existing and future customers, including brand owners to deliver remarkable products to consumers,\u201d says Christophe Vanack\u00e8re, CEO of Trace One. \u201cOur strategy is to grow the business across Europe and in the US. We view Selerant\u2019s strong footprint in Southern Europe and North America as particularly attractive to our clients and growth strategy in these regions. It\u2019s a winning partnership for two perfectly complementary companies,\u201d adds Vanack\u00e8re.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Today Trace One, the largest collaborative retail business platform for consumer-packaged goods (CPG), announced its merger with Selerant, a leading global provider of process-based product lifecycle management (PLM) software and consulting services for manufacturers. Founded in 2001, Trace One offers a suite of integrated cloud solutions for the creation and management of CPG products. Trace&hellip;<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"node_moved":[],"footnotes":""},"categories":[5],"tags":[],"company":[122],"class_list":["post-3376","post","type-post","status-publish","format-standard","hentry","category-news","company-trace-one"],"acf":[],"yoast_head":"\n<title>Trace One and Selerant join forces to shape the future of Consumer-Packaged Goods - STG<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/stg.com\/news\/trace-one-and-selerant-join-forces-to-shape-the-future-of-consumer-packaged-goods\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Trace One and Selerant join forces to shape the future of Consumer-Packaged Goods - STG\" \/>\n<meta property=\"og:description\" content=\"Today Trace One, the largest collaborative retail business platform for consumer-packaged goods (CPG), announced its merger with Selerant, a leading global provider of process-based product lifecycle management (PLM) software and consulting services for manufacturers. Founded in 2001, Trace One offers a suite of integrated cloud solutions for the creation and management of CPG products. 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